Beyond the Crown - Building a Personal Care Business (Pre Order)

AVAILABLE - 9/15

Step into your purpose with Beyond the Crown by Dr. LaShawn Johnson, Founder and CEO of Sires Crown Natural Hair Essentials.

This empowering guide takes you behind the journey of transforming personal struggles into a thriving personal care business. From the first spark of inspiration to building a brand that speaks to the soul, Dr. Johnson shares authentic lessons, practical steps, and faith-driven wisdom for entrepreneurs ready to create with courage.

More than a business manual, Beyond the Crown is a celebration of resilience, legacy, and the deeper story behind every crown we wear. Whether you’re dreaming of launching your first product, scaling your brand, or simply walking boldly into your calling, this book offers guidance, inspiration, and encouragement for every step of the journey.

Your crown is more than hair, it’s your glory, your purpose, your legacy. Go Beyond the Crown and start building the business only YOU can create.