A Glimpse Into Beyond the Crown: Building a Personal Care Business
The first day I wore my natural hair to work, I had no idea how significant that moment would become in my journey. My boss, who was also Black, called me into his office. With a puzzled look, he pointed to my head and asked, “So, what are you doing here?”
I brushed it off at the time, but those words stayed with me. They made me reflect not only on how I saw myself, but also on how society still struggles with the beauty and validity of natural crowns. Around that time, I began noticing other women proudly wearing locs. Their crowns were beautiful, versatile, and full of personality.
For years, I had associated locs with one particular image, the Rastafarian style I thought wasn’t for me. But as I looked closer, I saw the variety, creativity, and uniqueness in each loc’d style. The more I learned, the more curious I became. That curiosity opened the door to an even bigger transformation, one that would eventually lead me to create my own personal care brand.
That moment of choice, stepping out in authenticity, even when others didn’t understand, became the seed that grew into Sires Crown Natural Hair Essentials. And now, I’m honored to share that story with you in my upcoming book.
Why Beyond the Crown Matters
Beyond the Crown: Building a Personal Care Business is more than just my personal journey. It’s a guide for dreamers, visionaries, and doers, especially those who feel called to build something bigger than themselves.
In the book, you’ll find:
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Encouragement to take that leap of faith and pursue the business you’ve envisioned.
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Practical advice and resources to help you start and sustain your personal care brand.
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Wisdom from experience, including lessons learned from mistakes, growth, and resilience.
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Inspiration to embrace your crown, your calling, and your legacy.
Whether you’re just beginning or already on your entrepreneurial journey, this book will meet you where you are and push you to move forward.
Reserve Your Copy
Your crown is essential, and so is your vision. Don’t wait to start building what God has placed inside you.
👉 Reserve your copy of Beyond the Crown: Building a Personal Care Business today at www.sirescrown.com.